Las Vegas Time

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1948 Opened - 2755 Las Vegas Blvd. S for $3 M
1952 Addition for $3 M
1964 New Facade. Sold to Del Webb Corp for $10 M
1976 Sold & Renamed Silverbird to Major Riddle for $3 M
1977 Opened Under New Name "Silverbird"
1981 Sold & Renamed El Rancho to Ed Torres for $3 M
1982 Expansion for #37 M
1987 Remodel for $12 M
1992 Closed
2000 Sold to Turnberry Associates for $45 M
2000 Imploded
2000 Las Vegas
Turnberry Place Condominiums
The fourth hotel on the
Strip, The Thunderbird, owned by attorney Cliff Jones and builder Marion
Hicks, opened on September 1st 1948. Named after an ancient Navajo
legend, "The Sacred Bearer of Happiness Unlimited". The Thunderbird's
motif included native American portraits on the walls of the Wigwam
room, Navajo restaurant, and the Pow Wow Showroom. This popular casino
at 2755 Las Vegas Boulevard South was closed for a short time in 1955
after articles in the Las Vegas Sun alleged that Meyer Lansky and
other underworld figures held hidden shares in the hotel. The casino
never recovered, and the Thunderbird was purchased by Del Webb in 1964.
The Thunderbird Hotel
and Casino opened in 1948. Named for a mythological Navajo creature,
it was built by Marion Hicks, a local contractor who also built the
El Cortez downtown earlier that decade, and Clifford Jones, who was,
at the time, Nevada's 35-year-old lieutenant governor. It was the
fourth casino to open on the incipient Las Vegas Strip, after the El
Rancho Vegas (1940), the Last Frontier (1941) and the Flamingo
(1946). It was located a long block south of what was then known as
San Francisco (now Sahara) Avenue.
Thunderbird TCR# N3812 $1 New 1960s |
Thunderbird TCR# N2247 $5 New 1950s |
Thunderbird TCR# N2249 $25 New 1967 |
Thunderbird TCR# N2246 $100 New 1967 |
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2755 Las Vegas Blvd S |
2755 Las Vegas Blvd S |
2755 Las Vegas Blvd S |
2755 Las Vegas Blvd S |
Silverbird TCR# N2203 $1 New 1976 |
Silverbird TCR# N2199 $5 New 1976 |
Silverbird TCR# N2198 $25 New 1976 |
Silverbird TCR# N2195 $100 New 1976 |
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2755 Las Vegas Blvd S |
2755 Las Vegas Blvd S |
2755 Las Vegas Blvd S |
2755 Las Vegas Blvd S |
El Rancho TCR# N1557 $1 New 1982 |
El Rancho TCR# N1556 $5 New 1982 |
El Rancho TCR# N4464 $25 New 1982 |
El Rancho TCR# N8207 $100 New 1982 |
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2755 Las Vegas Blvd S |
2755 Las Vegas Blvd S |
2755 Las Vegas Blvd S |
2755 Las Vegas Blvd S |
By some accounts, the Thunderbird was the original locals joint,
catering to Las Vegans with quality inexpensive food and an
informality unknown at the other three resorts, where a tacit dress
code was in force. It also had a bowling alley, the only one the
Strip has ever had. And its Joe's Oyster Bar was renowned far and
wide as the first, and perhaps the best, oyster bar ever to serve a
Las Vegas casino. In addition, since Lt. Governor Jones had the
juice, the Thunderbird also turned into a hangout for many prominent
state politicians.
The Thunderbird's heyday lasted till the mid-1950s, when there were
10 major resorts on the Strip. In 1955, the Nevada Tax Commission
(the forerunner of the state Gaming Control Board and Gaming
Commission) exercised its authority on the Thunderbird, revoking its
gambling license after a sting operation conducted by local
newspapermen uncovered a loan to the hotel by Jake Lansky, Meyer
Lansky's brother (read about it in The Green Felt Jungle). The
courts later restored the Thunderbird's license, but its aura was
fading.
The casino stumbled along for the next nine years till it was sold
to Del Webb, a partner in the Sahara, which had opened a block north
of the Thunderbird in 1952. Webb bought it for $10 million and ran
it till 1972, when he sold it to Caesars World for $13 million. It
didn't take long for the Caesars bosses to realize they didn't want
the old white elephant, so they essentially had Parry Thomas, the
banker who held the $9 million mortgage on the property, repossess
it. It took a few years, but Thomas finally sold it to Major Riddle,
partner in the Dunes; Riddle changed its name to the Silverbird. The
Silverbird's poker room was known for being the meanest shark tank
in town.
A few years later in 1981, Riddle unloaded it to Ed Torres, a
longtime casino manager who also, at the time, owned the Aladdin in
a partnership with Wayne Newton. Torres renamed it the El Rancho,
after the Strip's original hotel-casino, which was located across
the street until it burned to the ground in 1960 and was never
rebuilt. Ever since, people have been confusing the El Rancho Vegas
with the El Rancho. Torres managed, though just barely, to keep the
El Rancho alive; it limped along for ten years as Torres tried to
sell it for as little as $25 million, but found no takers. It died
in 1992 at the young age of 44.
It then stood for many years, dark and shuttered, a brooding hulk.
Even vacant, the property was ill-fated. A number of developers and
dreamers announced plans for the derelict building, most notable of
which was Countryland USA; this group even went so far as to put a
fence around the property and erect a big sign with the new name.
Nothing happened. Then a pipe dream called Starship Orion was
announced. Nothing happened. Then a London-themed resort was
announced. Nothing happened.
Finally, Turnberry Associates picked up the 21-acre property for
roughly $45 million in 1999, a bargain $2.14 million an acre.
Nothing more than an eyesore in the view west from Turnberry's
upscale high-rise condos behind it, the El Rancho was imploded on
September 30, 2000.
In May 2005, Turnberry announced that it would develop a $1.5
billion 4,000-room Fontainebleau Hotel-Casino, modeled on Miami
Beach's famous Fontainebleau Hotel. Construction was supposed to
have begun by the end of 2005. Nothing happened.
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